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เขียนเรื่องราวในชีวิต

Happiness is floating in my house

Family
November 2008
Today is Loy Kratong day, I’m still busy with MBA study at night.
I ask Gob to take our sons to go for Kratong floating at the lake.
I beleive that both of them will happy to experience a lot of Kratongs floating with candle light on the lake, especially Geno.
I didn’t have a chance to ask any of them since they will all sleep once I came back to home.
However, when I open the door to my home. I see fancy balloon floating up to the ceiling of my dining room.
It flashes me back to the last two years when Nano first got fancy baloon. He was very impress about it and played with it until it floated away into the sky.
At that time, I must calm him down by saying that Chicken balloon float into the sky to save the world (follow his favorite catoon ‘Little Chicken’).
When I see both Mickey mouse and Ultra man fancy balloons today. I keep smiling  and happy inside.
Both of them gonna love these balloons for sure and imagine about both of them smiling and laughing when playing balloon.
It seems like their happiness are still floating and I can feel it

MBA: Business Research (does it still a must subject in MBA?)

IT Management series, ,
At first, I have a question again why we need to learn this subject in MBA?
This subject is too generic. If we need to know someone opinion, we just simply send out questionnaire. We just set the questions that we would like to know and let respondents answer. Then we just analyze the result that we get back.
When I study more and more, I found that BR is not simple like that. There is a systematic approach and standard procedures how to conduct research.
There are 2 type of research: Applied research (answer specific business questions) and Academic research (conduct to prove theory and set up new theory on top of existing academic research).
I just know from BR that we cannot simply create questions in the questionnaire. We need to follow well studied structure as framework. For example, if we want to know opinion of respondents on service improvement quality, we must use SERVQUAL instrument to do it.
There are 5 categories framework in SERVQUAL that already proved as best practice in measuring service in 5 dimensions
1) Tangible
2) Reliability
3) Responsiveness
4) Assurance
5) Empathy
We need to measure these independent requirements against customer behavioral intention
We need to set Hypotheses on our research and convert them into relationship between independent requirement and behavioral intention. After that, we must set the questionnaire in order to support Hypotheses base on 5 dimensions above.
Once we got the result from questionnaires, we must input them into SPSS and find correlation between each of requirement relationship. This is the difficult part to analyzing statistic data. You must know how to interpret data as well. At the end, you will know that the hypotheses that you set up are valid or not and what is the magnitude of each service items in each dimensions show strong impact on each customer behavior.
In my opinion, the BR method mentioned above try to eliminate bias and finding the blind spot of target audience to get real insight which sometimes the target audience also doesn’t realize the existing needs in their trait.
I got ‘A’ grade for this course although I don’t like it. But I heard that I may need to use it again for MBA project.
I found out that BR concept is old school method. I also found that MBA student may get more benefit to understand more about user experience though consumer journey (CJ). CJ is modern marketing research methodology to find consumer insight. With CJ, it also can help to understand clearly when to use IT solution at which CJ stage in order to acquire and retain consumers to advocate for our product brand. The most important thing is that consumer change their mind very fast by new digital trend. Business needs just more than CJ to react with no loyalty world by introduce design thinking method that can add on and adapt solution to always meet with customer needs.

Finally find 4 out of 5 likes (About 5 Likes and Dislikes in your life)

Life Style, ,
Ring….Ring….Ring……
I’m still busy with my work and feel sleepy due to less sleep for many days.
It’s my wife calling.
My wife: Tick you must be glad, I win the big lucky draw and you should love this prize.
My brain starts running. If she say that I should love it, something pop up in my head and question back immediately.
Me: Is that related to technology gadget?
My wife: Correct, it is photo printer from cannon!
I start thinking again, we already have multi-function printer at home this is not too excite me. Should we sell it out? How about cost per printing?
Me: Gob, should we sell it since I think it will be much more expensive that going for digital photo express at 2 Baht per pic?
Conversation keep continue Blah Blah Blah and end the call.
After the call, I realize that I love technology in the sense that I would like to play around and know how it works, how it makes your life easier? But the degree of excitement reduce dramatically when I know that I already know how to use it. In conclusion:
Technology exploring is my 1st Like.
I’m always busy with downloading movie and cartoon from internet during my free time. I’m keep feeding the good Series into my house and watch it on my free time to build up my imagination.
Watching movie should be my 2nd Like.
I’m always thinking about when I can quit my job and still grow up my bank account to reach my ultimate wish list amount. I love to follow stock and economic news and play around with my LTF and RMF account manipulation with the great dream that it will be the great tool for me to reaching my goal.
To finding the easy money from managing funds is my 3rd Like.
I love to travel and sightseeing since I was in high school. At that time, I planned to travel to all provinces in Thailand but I stop it since my goal has been shift to be global scale as state in my ultimate goal. Therefore, there are few provinces that I didn’t have a chance to go yet.
Traveling and sight seeing is my 4th Like.
I believe that most of my Likes are the same as ordinary human being. I hope that the fifth Like can make me different from others. Otherwise, I will have no competitive advantage over others.

MBA: Quantitative analysis, do we need it for MBA?

IT Management series, ,
This is the first question that pop up in my mind and most of my classmates sharing the same thought. Even in the classroom, I also put the challenge question at instructor that does it really use in business nowadays?
OK, I believe very rare companies may use in the R&D department but they may not use all topics we studied in class. Anyway, I gave the highest rating to this instructor compare to previous class because the instructor has very keen in topics. The heart of Quantitative Analysis (QA) is to research and analyze for co-relation of data. Instructor knows how to simplify it for the audiences which has variety background (Some of my classmate never know about equation before). In the classroom we learn:
– Linear programming model
– Transportation and assignment model
– Forecasting model
– Network model
– Project management
– Game theory
– Queuing theory

Nowadays, computer is so advance and all of the topics above have been replaced by computer program. Just a few clicks, you already get the answer and ready to use. I also use some of the model in my previous work experience but I’ve never know how to get the figure, only use final result. I got A- for this subject and I’m now knowing how computer calculate safety stock for me, how computer define critical path for me in CPM and PERT. How computer calculate trend and seasonal in forecasting model? I just know that the result figures come from probability concept. Nice to know but who will calculate these manually in this cyber world?

Same question again, do we need it for MBA student? Would it more efficient to MBA student to learn how to use computer program for these QA rather then calculating it manually?

 

Like and Dislike in your life – finding your self esteem needs

Life Style

September 2008

Yesterday, I went to TK park. It is the modern public library in Bangkok. I left my kids in children corner with my wife, baby sis and cousin. So I have a chance to look around and read some magazines. I found one interesting article in SeeSan magazine. They interview variety people to share about personal 5 likes and 5 dislikes with no limitation. They can share anything that pop up in their mind. Then I look back to myself and ask the same questions but I cannot think about any which are my extreme like and dislike in my life.

I think this is the important ground idea to find self esteem needs.

I will take some time to think about it and record in this blog. I believe that once I found it, I can jump to the next level of hierarchy of needs.

“Find yourself out and be concentrate to reach goal”

My personalDNA test

Life Style
August 2008: Today, I have a chance to complete questionaire at www.personaldna.com. This website will analyse your personality and generate your color DNA tab as below
For me, I have a Reserved Leader traits. Part of explaination are as below :

You are a Leader

    • You can be very happy spending time alone, and enjoy your own thoughts and ideas.
สมัยนั้นพอได้เห็นผลออกมาแบบนี้ก็ดีใจครับ อยากลองเป็นหัวหน้าคนดูบ้าง เราต้องทำได้ดีแน่ๆเลย เพราะผลที่ออกมามันออกจะชัดเจน พอนานวันเข้าผมกลับคิดว่าผมอาจจะไม่ใช่ Leader ที่ดีพอ ลูกน้องบางคนอาจจะไม่ไว้ใจผม บางคนอาจจะไม่เห็นว่าผมจะช่วยอะไรเขาได้ บางคนอาจบอกว่าขาดความเด็ดขาด การที่จะทำให้ทุกคนรักนั้นมันยาก และผมก็ไม่มีความมุ่งมั่นขนาดนั้นที่จะทำให้ทุกคนมารักผม เมื่ออายุมากขึ้นเริ่มอยากรับผิดชอบน้อยลง ทำตัว low profile และไม่ไฟแรงเหมือนเก่า มีมุมมองใหม่ๆในการบริหารคนมากขึ้นที่ต้องเรียนรู้ เริ่มเปลี่ยนจุดมุ่งหมายในการทำงานให้เป็นที่หนึ่ง กลายเป็นทำงานเพื่อหาเลี้ยงครอบครัว และต้องมั่นคงมากกว่าที่จะเสี่ยง เพราะเราขาดรายได้สำหรับครอบครัวไม่ได้ หลายๆคนคงจะเป็นเหมือนกัน และน่าจะเป็นปัญหาสำหรับทุกองค์กร
    • Your solid grounding in the practicalities of life, along with your self-assuredness and your willingness to appreciate new things make you a LEADER.
    • You’re in touch with what is going on around you and adept at remaining down-to-earth and logical.
    • Although you’re detail-oriented, this doesn’t mean that you lose the big picture.
    • You tend to find beauty in form and efficiency, as opposed to finding it in broad-based, abstract concepts.

    • Never one to pass on an adventure, you’re consistently seeking and finding new things, even in your immediate surroundings.

You are Reserved
You are RESERVED – you aren’t someone who always needs to have others around, and you find you can handle most situations on your own.
    • You find it difficult to understand why some people get so emotional and tell everyone else their problems.
    • You believe that if you want to get something done, it is best to do it yourself.
    • In your experience, other people are not always completely dependable, so you generally rely on yourself and only a few close others.

Out of 100, my score in each characteristics are as below

Confidence 94 Openness 70 Extroversion 8 Empathy 16 Trust in others 46 Agency 76 Masculinity 58 Femininity 16 Spontaneity 36 Attention to style 42 Authoritarianism 50 Earthy/Imaginative 86 Aesthetic/Functional 32